Candidate having minimum a Master/ Bachelor’s degree with 3-5 years of BTL experience with FMCG Company. Should possess working knowledge of brand activation planning, Strategic Goals Understanding and Application. Brand Management and Activation, Innovate Effective ways of Activation to achieve Marketing Objectives, Expo Event/Exhibition Management, Analysis of Marketing Activities, Market Reach and Brand Recall on-site activation management & execution, ensuring transparency and targeted business results under defined SOPs. Should know brand activation closing and can generate post activation, reports/analysis. Must be willing to travel for activation activities.